Work Experience: Career Journey & Key Contributions
Discover how my evolving expertise has consistently delivered high-quality web solutions and meaningful business outcomes throughout my career.
LIDD
Sep 2024 - Sep 2025
Full-stack Developer
Identified and resolved WordPress website bugs while creating custom-coded page templates and components aligned with the existing design system.
Optimized WordPress site performance and page load times for improved SEO rankings and user experience.
Managed WordPress site maintenance including plugin installations and monthly updates.
Contributed to e-commerce frontend development built with Next.js.
Collaborated with project managers and designers to understand their requirements and deliver customized solutions that met business goals.
HTML5
CSS3
Javascript
PHP
WordPress
ACF
WP Engine
Next.js
Magento
REST API
Figma
Technical SEO
Git
Azure DevOps
Teams
Lolly Labs Ltd.
Jan 2024 - Sep 2024
Frontend Developer
Managed website content using CMS platforms like WordPress, ensuring easy updates and maintenance for clients.
Set up and configured multiple WordPress sites within the WP Engine hosting environment.
Developed responsive e-commerce frontend interfaces using modern web technologies and JavaScript frameworks.
HTML5
CSS3
Javascript
PHP
WordPress
ACF
WP Engine
Figma
Technical SEO
Git
Github
Toggl
Roam
Chairlift Marketing
Nov 2023 - Sep 2024
Digital Marketing Associate
Developed, maintained, and improved websites across multiple platforms including Squarespace, WordPress, and GoHighLevel.
Set up and configured digital analytics tools including Google Analytics and Google Tag Manager to track user behavior and campaign performance.
Implemented automated email marketing campaigns using GoHighLevel and ActiveCampaign.
Set up and configured A/B testing and conversion optimization tools using Justuno to improve user engagement.
Created comprehensive visual reports and dashboards using Looker Studio and Google Sheets for data-driven insights.
HTML5
CSS3
Javascript
WordPress
Squarespace
GoHighLevel
Google Analytics
Google Tag Manager
Looker Studio
ActiveCampaign
Justuno
Digital Analytics
Zapier
Google Spreadsheet
App Script
Miro
Slack
ClickUp
Terra Cycle SRL
Jan 2021 - Dec 2023
Junior Frontend Developer
Developed, maintained, and optimized websites using CodeIgniter framework for enhanced performance and user experience.
Contributed to e-commerce platform development using CodeIgniter and integrated REST APIs with Python backend services.
Built WordPress sites from initial design concepts through to full deployment and launch.
Increased website visibility and search rankings by implementing comprehensive On-Page and Technical SEO strategies.
Managed and optimized Google Business Profile to improve local search presence and customer engagement.
Set up and configured comprehensive digital analytics using Google Analytics, Google Tag Manager, and Google Search Console.
Designed marketing materials including stickers, event banners, logos, mockups, and website image assets using Adobe Creative Suite (Photoshop, Illustrator, XD).
HTML5
CSS3
Javascript
jQuery
PHP
CodeIgniter
WordPress
REST API
Python
Technical SEO
Onpage SEO
Google Business Profile
Google Analytics
Google Tag Manager
Google Search Console
Ahrefs
Local Falcon
ScreamingFrog
Git
Gitlab
Figma
Adobe Photoshop
Adobe Illustrator
Adobe XD
Trello
TopTracker